Skip to main content

TAG Heuer unveils motorsport-inspired watches (and more) during LVMH Watch Week

TAG Heuer unveils new timepieces

TAG Heuer Carrera Date
TAG Heuer Carrera Date TAG Heuer / TAG Heuer

Since TAG Heuer is a part of the LVMH group, it introduced new watches into the market during LVMH Watch Week, including timepieces that celebrate its title as the Formula 1 official timekeeper. Apart from the Formula 1 watches, the brand also added new pieces to the TAG Heuer Carrera line.

TAG Heuer Formula 1 Chronograph

TAG Heuer Formula 1 Chronograph
TAG Heuer Formula 1 Chronograph TAG Heuer / TAG Heuer

For starters, the new Formula 1 collection has four watches characterized by unique color accents, such as lime green, red, and electric blue. Such colors are quite effective in painting a picture of what goes down on Formula 1 tracks. Every single watch features an aerodynamic casing reminiscent of Formula 1 cars. The watches have titanium cases, bezels, and precision-engineered tachymeters printed on an aluminum insert.

Recommended Videos

TAG Heuer Carrera Chronosprint x Porsche Rallye

TAG Heuer Carrera Chronosprint x Porsche Rallye.
TAG Heuer Carrera Chronosprint x Porsche Rallye. TAG Heuer / TAG Heuer

The TAG Heuer Carrera line, on the other hand, has been expanded. The first timepiece in the line is the TAG Heuer Carrera Chronosprint x Porsche Rallye—a watch that honors a motorsport race from the ‘60s, popularly known as the 1965 Monte Carlo Rally.

These limited-edition watches are offered in stainless steel (911 pieces) and 18K 3N yellow gold (11 pieces). Not surprisingly, the Porsche 911 inspired the design, which features a black dial reminiscent of vintage Heuer dashboard timers and beige details (similar to the 911’s interior). There’s a central second hand that accelerates for 15 seconds before slowing down, a Porsche steering wheel-shaped rotor, and it comes with a miniature model of the original Porsche 911 “147.”

TAG Heuer Carrera Chronographs

TAG Heuer Carrera Chronograph
TAG Heuer Carrera Chronograph TAG Heuer / TAG Heuer

While the TAG Heuer Carrera Chronograph was launched a few years ago, it is now available in a new purple color, which is quite conspicuous and stylish.

TAG Heuer also rolled out two luxurious versions of the Carrera chronograph, covered in diamonds and high-end stones. It’s worth noting these timepieces are available in two colors—pink and blue.

TAG Heuer CarreranDate
TAG Heuer Carrera Date TAG Heuer / TAG Heuer

The TAG Heuer Carrera Date, which was launched in different colors, has been reimagined. Unlike the previous models, the latest version comes with lighter colors, diamond indexes, and brushed surfaces for a more modern look. It takes the aesthetics of the Carrera Date to the next level.

Topics
Nathan S.R
Nathan has devoted his life to collecting watches, studying horology, reviewing watches, and writing about timepieces. As a…
Luminox debuts the Navy Seal 4230: A stylish tactical watch
A new Navy Seal watch with a stainless steel casing
Luminox Navy Seal 4230

Luminox went back to the drawing board for the Navy Seal 4230 and replaced the old casing—featured on previous generations of the Navy Seal line—with a new black IP-plated 316L stainless steel case, complemented by high-quality details that add to the look.

As a timepiece cleverly engineered for the Seals, this Luminox model can handle anything and is suitable for different environments, from rough terrain to modern day-to-day spaces, making it a quintessential military watch.

Read more
Why the Cartier Crash is the ultimate collector’s watch
Cartier watches are the ultimate blend of art, history, and innovation
Cartier Crash

As far as premier watches go, few hold the prestige and class as Cartier. Since 1947, Cartier has been associated with sophistication, innovation, and precision craftsmanship. Cartier luxury watches are more than merely accessories -- they are artistic pieces regarded as the pinnacle of horological achievement. Let's explore the Cartier Crash watch.
A definitive departure from the traditional

Since its introduction in 1967, the Cartier Crash watch has its origins in London at Cartier’s Bond Street boutique store under the direction of Jean-Jacques Cartier. Inspired amid the backdrop of rebellion and artistic divergence, the Cartier Crash was a decisive departure from the classic design, making an immediate splash with its asymmetrical, warped silhouette.

Read more
The biggest takeaways from Watches and Wonders 2025, according to an industry insider
What to look for from an expert in the watch industry
Panerai Perpetual Calendar display

Watches and Wonders is one of our favorite times of the year. There are dozens of brands looking to show out and show off everything they have worked on for the last year in preparation for the biggest event of the year in horology. Of course, standouts and newcomers always surprise us, but it can sometimes be challenging to know the big moments, the big takeaways, and what the watch world will implement into the industry moving forward.

For that, I reached out to a friend of mine, Perri Dash, horology expert and founder of the acclaimed Wrist Check Podcast. Not only is he the go-to brain when it comes to watches, but he was boots on the ground and ready to share what the big moments and takeaways were for Watches and Wonders 2025. Check out our Watches and Wonders insights that we gained through Dash.

Read more