Modern Flannel: Horny Toad

By Austin Parker Published October 16, 2014

modern flannel horny toad — Image used with permission by copyright holder

Whether you’re heading to a saturday afternoon wine tasting, or simply heading out for an afternoon walk with your trusty four-legged friend, Fall weather calls for a little more than the typical jeans and t-shirt you got away with this summer. Let’s be honest, aside from hipsters and lumberjacks (and maybe a few too many ski town “bros”) flannel hasn’t really been a part of most of our wardrobes for a few years. That’s about to change. After relaunching their line earlier this year, Horny Toad’s new outdoor lifestyle focused shirts are the perfect foundation for wearing around town this fall.

The cornerstone of the line is the Birddog Shirt. Featuring hollow-core polyester fibers, it has excellent warmth-to-weight ratio, and more importantly wicks moisture and dries quickly, so you can wear it directly from the office to the trail. Expect this one to be a go-to piece for a few seasons to come.

Recommended Videos

Not everything has to be technical though (our gear addicts on staff might beg to differ). The all new Earle is 100% organic cotton tweed, favoring classic construction and design. The athletic fit compliments the throwback colorway and iconic pattern. Just don’t be surprised when this one gets stolen by your girlfriend.

Our last pick isn’t quite flannel, but the Dot Matrix Oxford is a classic working man’s shirt that belongs in your closet. The subtle texture and heavier blend make this the perfect layering piece for an outdoor evening or night at the bar. You may need to just get one in every color. Right now is perfect time to expand and update some of the tired shirts you’ve been slowly wearing out, and it’s time to look at flannel again. Horny Toad’s fall line proves that you don’t have to work in a logging camp or drink terrible beer ironically to look good in a classic flannel shirt.

Former Digital Trends Contributor

Austin Parker is a former contributor at The Manual Parker is a powder skier and sport climber and is no stranger hauling…

Fashion & Style

Doublet and Asics create the chicest cardboard-inspired sneaker around

Asics, Doublet release new shoe

pair of shoes from front from asics and doublet

Continuing its trend of going out of the norm, Asics is pairing up with Doublet to release a new version of the Gel-Kayano 20 you’ve never seen before. Inspired by a cardboard box, this new drop is all about celebrating mundane everyday items. Using materials and hues to recreate the feel of a box, this Gel-Kayano 20 is creative and practical. This design is ideal for those looking for a special item that can easily blend into your existing wardrobe. As with most of Asics’ recent collaborations, this shoe stays true to its classic silhouette and design, making it an easy grab for loyal fans. With the perfect amount of subtle hints, this new drop is fantastic for all styles and occasions.
Doublet x Asics Gel-Kayano 20

Using an upper construction featuring the brand’s FLUIDFIT cage, the collaborative Gel-Kayano 20 has the perfect fit for all while donning a 2010-inspired aesthetic. Also featuring breathable mesh underlays and Asics’ GEL technology for the rear and forefoot, this shoe comes with all the technical components you love about the running brand. As an added measure for support and stability, this design comes equipped with a GUIDANCE TRUSSTIC system that will keep you on your feet all day. The duo also opted for a sand tonal hue and accents to resemble shipping tape for the perfect cardboard look. Now available via Doublet and Asics, the new sneaker retails for $225. Although many collaborative shoes have recently infused out-of-the-box designs, this Doublet x Asics Gel-Kayano 20 shoe proves you can still infuse style with sensible footwear.

Fashion & Style

Municipal opens new flagship store in San Diego

Mark Wahlberg moves the headquarters of his fitness brand to San Diego

Municipal Store Opening

Mark Wahlberg has been one of Hollywood's most prominent and sought-after actors since he made waves in Boogie Nights. Since then, he has led comedies like Ted and The Other Guys and dramas like Four Brothers and The Departed. But he has been best known for being one of the top action stars in the business. From The Italian Job and Shooter to Lone Survivor and Mile 22, Wahlberg has proven himself to be one of the most capable in the game. A vital part of doing the job of an action star is getting in sensational shape. Now that he is seen as an incredibly fit leading man, he began helping others get in the same shape by launching a fitness brand. The new Municipal Flagship Store has a new home in San Diego and is bringing action star fitness to America's Finest City.
Bet on yourself

When Mark Wahlberg founded the brand in 2019 alongside Harry Arnett and Stephen Levinson, they brought fitness to the people of West Hollywood and globally online. The goal of Municipal has always been to offer the best clothing and shoes to people trying to be unstoppable all day long. The second store opening in Oceanside is bringing that goal to the southern part of the state along the beach. The store isn't just about clothing, shoes, and accessories. The new store will also feature a coffee shop for a post-workout pick-me-up, a haircut to ensure you look just as good above the neck as below, and a lounge to center yourself before and after the workout. With two stores under their belt, it is only a matter of time before they expand over more of the country.
Municipal

Fashion & Style

Flag & Anthem outfits country legend with Desert Son

Dierks Bentley still wears his collection on stage six years later

Dierks Bentley in Flag & Anthem flannel

There is a deep connection between country music lovers and other staples, like a good flannel, hats, tees, and the flag and national anthem. So when a country music star teams up with Flag & Anthem, it gets noticed. But most of the time, these collaborations are one-offs that fade out in a few months or a season. But the Flag & Anthem Desert Son collection with Dierks Bentley is still going strong six years later.

“Dierks’ lifestyle perfectly embodies our brand,” said Flag & Anthem co-founder Brad Gartman. “There is a strong synergy between his fans and our customers. We see Dierks and Desert Son as a natural integration with Flag & Anthem and look forward to a long partnership.” And a long partnership is what they got.
Perfect for the stage