Skip to main content

Aston Martin Dives into the Submarine Business with Project Neptune

Every year, automakers make some phony press release for April Fools Day. Typically, they don’t fool anyone, but Aston Martin’s story about a monster truck competing in Monster Jam was actually almost plausible.

The reason an Aston Martin monster truck was halfway believable is because the British luxury vehicle manufacturer has branched off into some pretty obscure products lately. Porsche, Ferrari, and other exclusive car brands put their logos on apparel and home goods, but Aston Martin designs entire apartment buildings. Mercedes-AMG and Rolls-Royce have their own powerboats (Aston Martin does too), but no other luxury brand has thought of personal transport beneath the surface of the water.

Recommended Videos

This week, Aston Martin broke new, uh, water with the introduction of its co-developed submarine. Revealed online ahead of its public debut later this year, Project Neptune is engineered by Triton Submarines and designed by Aston Martin for exclusive underwater travel.

Aston Martin says the sub has the right blend of performance, beauty, and elegance, while Trident says the craft is safe, reliable and offers its passengers near 360-degree visibility. Project Neptune’s final technical specifications have been announced as well: the submarine will be able to dive to depths of 500 meters and carry two passengers and a pilot. By improving the hydrodynamic efficiency, reducing frontal area, and increasing the power, Neptune will have an anticipated sprint speed over 5 knots and approximately four times the acceleration of Triton’s current flagship, the 3300/3 model.

“The exterior design of Project Neptune owes a lot to the pursuit of performance,” said Marek Reichman, Aston Martin EVP and chief creative officer. “As with the Aston Martin Valkyrie hypercar, we have afforded as much attention to the hydrodynamics of the underside as we have the visible surfaces. Some of that detail may never be seen, but its effect will certainly be felt.”

Reichman goes on to describe the challenges of building a submarine, including the fact that everything has to be installed through the top hatch and assembled within the small craft. Inside is a mix of typical Aston Martin fare, including rich leather, alcantara, and carbon fiber. Customization options will be available via Aston Martin’s bespoke service, Q.

That all sounds impressive (especially to those of us who know next to nothing about subs), but really, all we care about is whether this little sub will appear in the next James Bond film. We won’t hold our breath, though (because Neptune has a pressurized hull).

Miles Branman
Miles Branman developed a passion for cars early on thanks to a neighbor’s collection of rare and exotic vehicles. What…
Aston Martin Residences Miami: Limited availability, luxe interior, and 0 wheels
You can now live in an Aston Martin
Aston Martin's Miami Residences

The name Aston Martin may make you think of speed or spying, but it’s styling that’s always set the brand apart from its competitors. While many manufacturers can go a bit barebones with their performance models, Aston Martin still somehow includes a truly luxurious interior with everything it builds. If you want to spend your life inside an Aston, you now can—sort of. The British car maker has decided to turn its hand to construction and now has a condo building in Miami.

A total of 391 Aston Martin condominiums have been built inside a 66-story building situated where the Miami River meets the Biscayne Bay. The total number of condos is about on par with one of Aston’s limited-run cars. Aston claims its sail-shaped condo building is the tallest all-residential structure you’ll find south of New York City.

Read more
Aston Martin doubles down on ICE with new V12 engine: All will be vanquished
Aston Martin introduces a new era of V12 gas engines
Aston Martin launches a new V12 engine for upcoming flagship and limited edition models.

Calling it "The Dawn of A New V12 Era," Aston Martin unveiled a new V12 engine on May 1, 2024. The 12-cylinder turbocharged engine will power upcoming flagship and limited edition models beginning later in 2024.
Why the Aston Martin V12 matters
Dawn of a new V12 era | All Will Be Vanquished

Happy 25th Anniversary. Aston Martin's first V12 was a 5.9-liter, naturally aspirated gasoline engine introduced in 1999 for the Aston Martin DB7 Vantage. The new turbocharged engine continues the 25-year V12 lineage for Aston Martin.

Read more
The 2025 Aston Martin DBX707 gets a stunning interior upgrade with enhanced tech
The world's fastest SUV gets an interior makeover
Front seat interior shot of seats and dashboard of Aston Martin DBX707 with blurred city street lights visible through the windshield.

Aston Martin released the details on the upcoming 2025 DBX707 luxury performance SUV. The ICE powertrain and mechanicals remain largely the same as the current model, with good reason, but Aston Martin focused on elevating the next DBX707's interior and infotainment technology to an even higher level of luxury. Aston Martin delayed its first EV in favor of customer preferences, but the gorgeous interior in the new DBX707 shows the famed automaker isn't shy about pushing forward.
2025 Aston Martin DBX707: why it matters

Aston Martin has crafted luxurious performance vehicles for over a century, blending style and power for a clientele with demanding standards. With its continued competitive presence in the 2024 F1 racing schedule, Aston Martin is no slouch for building fast cars. The DBX707, introduced in 2022, has been dubbed the fastest SUV, clocking 192 mph on the Autobahn in Germany, where much of the highway has no speed limit.

Read more