Maserati has just announced an exceptional collaboration with the renowned Italian furniture brand Giorgetti at the prestigious 2025 Milan Design Week. This partnership unites two iconic symbols of Italian excellence, resulting in a striking interior collection and an exclusive Fuoriserie car that seamlessly blends timeless elegance with cutting-edge technology.
At the core of this collaboration is an unwavering commitment to superior craftsmanship, with meticulous attention to detail and a relentless pursuit of perfection. Maserati and Giorgetti represent the pinnacle of Italian artistry, captivating an audience that demands the highest quality and sophistication. This alliance not only inspires innovative ventures but also elevates the narratives of both brands, opening doors to endless new possibilities.
Santo Ficili, CEO of Maserati, stated, “With a legacy spanning 110 years, Maserati stands as a benchmark for Italian luxury, much like Giorgetti in the world of design. We are genuinely excited about this partnership, which exemplifies a refined synthesis of elegance and excellence in every aspect of design and engineering. Collaborating with Giorgetti strongly aligns with our vision of curating the essence of ‘Made in Italy,’ fostering meaningful connections while showcasing our rich histories of innovation and exclusivity.”
Giovanni del Vecchio, CEO of Giorgetti, echoed this enthusiasm, saying, “This collaboration powerfully reflects the unique identities and core values of both Giorgetti and Maserati. It is a clear demonstration of how we can enhance our distinctiveness through strategic partnerships and bold experimentation. For our 127-year-old company, this alliance marks a significant step forward, underscoring our commitment to innovation while honoring our esteemed heritage.”
The Giorgetti Maserati Edition interior collection is a bold interpretation of Neptune’s Trident, merging elements of myth and nature. This captivating collection honors the serene beauty of the sea and the robust forces of the wind, themes that have profoundly influenced Maserati’s automotive designs. Evocative names inspired by fierce winds and enchanting mythical sirens add a sense of depth, connecting to Maserati’s rich tradition of naming its models after nature’s powerful elements, such as the Grecale SUV.
The Maserati Giorgetti Edition is a stunning testament to innovation and sophistication. This one-off Grecale Folgore epitomizes Maserati’s commitment to electric luxury and emerges from the exclusive Fuoriserie customization program. This SUV is not just a vehicle; it is a celebration of Italian elegance, artistry, and superior craftsmanship. With its eye-catching custom exterior finish, the interior is designed to evoke the warmth and comfort of home, showcasing luxurious fabrics and premium leathers that highlight Giorgetti’s exceptional craftsmanship.
Created through the collaboration of Giorgetti’s visionary Creative Director Giancarlo Bosio and Maserati’s esteemed Head of Design Klaus Busse, the Giorgetti Maserati Edition interior collection and the Maserati Grecale Giorgetti Edition feature a bold aesthetic that exudes dynamism and creativity, perfectly encapsulating the spirit of both brands.
The grand unveiling of the Giorgetti interior collection and the Maserati one-off will take place on April 7th at their respective showrooms: the Giorgetti Spiga showroom and the Maserati Milan showroom, providing an exclusive preview for select guests. Starting April 8th, design aficionados and automotive enthusiasts will have the unique opportunity to interact with these extraordinary creations firsthand, experiencing the remarkable fusion of luxury, innovation, and Italian heritage that defines this dynamic partnership.