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Filson Turns to Smokey Bear for a Brand New Collection

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Ever since it flung open its doors back in 1897, the Seattle-based retailer Filson has worked with a wide range of collaborators and partners on many esteemed collections. However, few (if any) releases were as deeply rooted in one of America’s most recognizable individuals as Filson’s latest venture: the Smokey Bear collection.

Launched this past summer, the Smokey Bear collection is a smattering of any and all things — you guessed it — Smokey Bear related. From watches and blankets to various other accessories like hats and water bottles, the newest collection is yet another impressive feather in Filson’s ever expanding catalog.

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An homage to America’s great outdoors and a tribute to its symbolic kin, the Smokey Bear collection aims to celebrate all those who’ve safely embarked into the country’s wilderness for decades. Due in part to Filson’s long-standing affinity for producing rugged outdoor wear, the decision to link with Smokey Bear seems an absolute no-brainer. With years of developing U.S. Forest Service uniforms, as well as outfits for timber cruisers, under its belt, Filson’s no doubt the proper partner for such a release.

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Image used with permission by copyright holder

While the entire collection is a sight to behold, the main attraction is none other than a limited edition Smokey Bear timepiece. Based on Filson’s 43mm Mackinaw Field watch, this special release boasts a new smooth top ring and a matte black velvet dial emblazoned with the Smokey Bear icon and his iconic “Only You Can Prevent Wildfires” slogan. Featuring a self-lined dark brown strap made of English Bridle leather, each watch also has its exclusive production number (only 1,000 were manufactured) engraved on the caseback.

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In addition to the limited watch, Filson also partnered with Pendleton to make a one-of-a-kind Smokey Bear blanket featuring 100 percent Virgin Wool. Other items in the collection include a forest green Smokey Bear T-shirt, a bright orange collection-themed water bottle, and an orange bandanna which lists steps on how to properly maintain and run a camp fire.

The entire Smokey Bear Filson collection is available now via Filson’s website.

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Rick Stella
Rick Stella
Rick is a staff writer for The Manual, covering everything from men's fashion and accessories, to the best new brands and…
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