Skip to main content

Filson Turns to Smokey Bear for a Brand New Collection

Filson's Smokey Bear
Image used with permission by copyright holder
Ever since it flung open its doors back in 1897, the Seattle-based retailer Filson has worked with a wide range of collaborators and partners on many esteemed collections. However, few (if any) releases were as deeply rooted in one of America’s most recognizable individuals as Filson’s latest venture: the Smokey Bear collection.

Launched this past summer, the Smokey Bear collection is a smattering of any and all things — you guessed it — Smokey Bear related. From watches and blankets to various other accessories like hats and water bottles, the newest collection is yet another impressive feather in Filson’s ever expanding catalog.

Recommended Videos

An homage to America’s great outdoors and a tribute to its symbolic kin, the Smokey Bear collection aims to celebrate all those who’ve safely embarked into the country’s wilderness for decades. Due in part to Filson’s long-standing affinity for producing rugged outdoor wear, the decision to link with Smokey Bear seems an absolute no-brainer. With years of developing U.S. Forest Service uniforms, as well as outfits for timber cruisers, under its belt, Filson’s no doubt the proper partner for such a release.

28255355736_a6983d5748_o
Image used with permission by copyright holder

While the entire collection is a sight to behold, the main attraction is none other than a limited edition Smokey Bear timepiece. Based on Filson’s 43mm Mackinaw Field watch, this special release boasts a new smooth top ring and a matte black velvet dial emblazoned with the Smokey Bear icon and his iconic “Only You Can Prevent Wildfires” slogan. Featuring a self-lined dark brown strap made of English Bridle leather, each watch also has its exclusive production number (only 1,000 were manufactured) engraved on the caseback.

In addition to the limited watch, Filson also partnered with Pendleton to make a one-of-a-kind Smokey Bear blanket featuring 100 percent Virgin Wool. Other items in the collection include a forest green Smokey Bear T-shirt, a bright orange collection-themed water bottle, and an orange bandanna which lists steps on how to properly maintain and run a camp fire.

The entire Smokey Bear Filson collection is available now via Filson’s website.

Rick Stella
Rick is a staff writer for The Manual, covering everything from men's fashion and accessories, to the best new brands and…
Doublet and Asics create the chicest cardboard-inspired sneaker around
Asics, Doublet release new shoe
pair of shoes from front from asics and doublet

Continuing its trend of going out of the norm, Asics is pairing up with Doublet to release a new version of the Gel-Kayano 20 you’ve never seen before. Inspired by a cardboard box, this new drop is all about celebrating mundane everyday items. Using materials and hues to recreate the feel of a box, this Gel-Kayano 20 is creative and practical. This design is ideal for those looking for a special item that can easily blend into your existing wardrobe. As with most of Asics’ recent collaborations, this shoe stays true to its classic silhouette and design, making it an easy grab for loyal fans. With the perfect amount of subtle hints, this new drop is fantastic for all styles and occasions. 
Doublet x Asics Gel-Kayano 20

Using an upper construction featuring the brand’s FLUIDFIT cage, the collaborative Gel-Kayano 20 has the perfect fit for all while donning a 2010-inspired aesthetic. Also featuring breathable mesh underlays and Asics’ GEL technology for the rear and forefoot, this shoe comes with all the technical components you love about the running brand. As an added measure for support and stability, this design comes equipped with a GUIDANCE TRUSSTIC system that will keep you on your feet all day. The duo also opted for a sand tonal hue and accents to resemble shipping tape for the perfect cardboard look. Now available via Doublet and Asics, the new sneaker retails for $225. Although many collaborative shoes have recently infused out-of-the-box designs, this Doublet x Asics Gel-Kayano 20 shoe proves you can still infuse style with sensible footwear. 

Read more
Municipal opens new flagship store in San Diego
Mark Wahlberg moves the headquarters of his fitness brand to San Diego
Municipal Store Opening

Mark Wahlberg has been one of Hollywood's most prominent and sought-after actors since he made waves in Boogie Nights. Since then, he has led comedies like Ted and The Other Guys and dramas like Four Brothers and The Departed. But he has been best known for being one of the top action stars in the business. From The Italian Job and Shooter to Lone Survivor and Mile 22, Wahlberg has proven himself to be one of the most capable in the game. A vital part of doing the job of an action star is getting in sensational shape. Now that he is seen as an incredibly fit leading man, he began helping others get in the same shape by launching a fitness brand. The new Municipal Flagship Store has a new home in San Diego and is bringing action star fitness to America's Finest City.
Bet on yourself

When Mark Wahlberg founded the brand in 2019 alongside Harry Arnett and Stephen Levinson, they brought fitness to the people of West Hollywood and globally online. The goal of Municipal has always been to offer the best clothing and shoes to people trying to be unstoppable all day long. The second store opening in Oceanside is bringing that goal to the southern part of the state along the beach. The store isn't just about clothing, shoes, and accessories. The new store will also feature a coffee shop for a post-workout pick-me-up, a haircut to ensure you look just as good above the neck as below, and a lounge to center yourself before and after the workout. With two stores under their belt, it is only a matter of time before they expand over more of the country.
Municipal

Read more
Flag & Anthem outfits country legend with Desert Son
Dierks Bentley still wears his collection on stage six years later
Dierks Bentley in Flag & Anthem flannel

There is a deep connection between country music lovers and other staples, like a good flannel, hats, tees, and the flag and national anthem. So when a country music star teams up with Flag & Anthem, it gets noticed. But most of the time, these collaborations are one-offs that fade out in a few months or a season. But the Flag & Anthem Desert Son collection with Dierks Bentley is still going strong six years later.

“Dierks’ lifestyle perfectly embodies our brand,” said Flag & Anthem co-founder Brad Gartman. “There is a strong synergy between his fans and our customers. We see Dierks and Desert Son as a natural integration with Flag & Anthem and look forward to a long partnership.” And a long partnership is what they got.
Perfect for the stage

Read more