Image used with permission by copyright holderIf you’re a fashionable guy, you know how difficult it can be to find a good pair of minimalist sneakers that won’t break the bank. But, you’re wallets are safe now thanks to a brand-new, footwear label based in the US that this industry so desperately needed. Founded just this year, House of Future has committed itself to creating well-crafted, aesthetically elevated footwear at an attainable price point, while continuing to explore the growing capabilities of new materials. With it’s minimalist style, implementation of new materials into the design process, and affordability, House of Future has proven itself as a thoughtful contributor to the evolution of the sneaker industry.
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Creative Director Stuart Ahlum is striving for House of Future sneakers to be viewed as the centerpiece of their customers wardrobes. “We want to release products that will serve as the foundation for our customers’ wardrobes. We feel sneakers should be worn with a favorite pair of jeans, and just as easily stand next to contemporary designer clothing.” The idea of purpose and function is equally important to the brand. “We are making shoes that can withstand daily, everyday wear,” says Ahlum. “Our customers will want to feel comfortable reaching for their House of Future shoes without being overly concerned about whether or not they’ll get ruined.”
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Instead of using traditional leathers and materials like their high-fashion competitors, House of Future opted for leather and suede microfibers that would improve functionality while still providing a clean, minimal aesthetic that’s built for any urban adventure. Microfiber is completely synthetic and uses no animal byproducts so it’s winner ethically. Finishes applied to the microfiber help to repel moisture, reduce chances of water staining, eliminate the need for leather polishes, and allow for easier maintenance and cleaning.
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So, just how affordable you ask? In preparation for autumn and winter releases, House of Future has unveiled their new A/W 16 Foundry Campaign that serves as a representation of their new approach to footwear. The campaign features traditional color palettes, classic silhouettes, and clean aesthetics. A pair of leather low tops will run you $110 while a pair of suede low tops will cost you $90. Leather high tops are $130 and suede high tops are only $100. Compare those prices to some of the expensive, high-fashion sneakers and you could buy four pairs of House of Future sneakers for the price of one designer pair. For a true, minimalist sneaker that’s built to last, that’s a deal a fashionable guy wouldn’t pass up.
Reebok and OBEY unite for the ultimate streetwear design
Reebok and OBEY announce new collection
Inspired by classic and modern sports silhouettes, Reebok has turned to streetwear brand OBEY to cocreate the ultimate streetwear collection. In recent years, Reebok has brought retro sneakers and designs back into the mainstream, making them some of the latest “it” pieces. In this new collection, Reebok adds some edge to the design of their typically classic footwear. Both brands have utilized this collection to hone in on their self-expression and empowerment beliefs to create pieces every rebel will want to own. In this new partnership, both brands have announced three new sneakers that are as distinct and unique as their intended wearers.
OBEY x Reebok FW24
As part of their Fall/Winter 2024 campaign, the two brands have announced three new footwear options for the ideal streetwear touch. The first pair in the collection, the OBEY x Reebok BB450, is a burgundy premium leather that takes after some of Reebok’s classic basketball sneakers. In the BB450, both brands opted for suede accents, speed hook eyelets, premium leather lining, and a branded sock liner and hangtag. Sticking to the trending seasonal colors, the second option comes in the dark green OBEY x Reebok Club C 85. The Club C 85 features premium leather, metal lace eyelets, black laces, and OBEY’s window box logo. This sneaker finds its inspiration from the brand’s iconic tennis sneaker.
Check out the new NORQAIN Wild One Skeleton watches in gold and grey
Norqain has just rolled out two timepieces: the Wild ONE Skeleton Gold and the Wild ONE Skeleton Grey.
Developed by the brand’s CEO Ben Kuffer and Jean Claude Biver, the Wild ONE Skeleton Gold features a ruthenium-coated black skeletonized movement (COSC) and an 18ct red gold brushed and polished case, which reflects sunlight elegantly. Apart from that, the dial also has some gold hour markers that blend smoothly with the casing to accentuate the monochromatic and goldish hue.
Best of REI’s Winter Sale: Up to 62% off clothes and gear
If the cold of winter won't stop you from enjoying the great outdoors, you better be prepared. Fortunately, now's an excellent time to buy winter outfits and winter gear, as you can enjoy huge savings from REI Co-op's REI Outlet Winter Sale, which runs until November 21. You can take advantage of discounts of as much as 62% off, and REI Co-op members can get 20% off on a full-priced item and an extra 20% off on a REI Outlet item using the coupon code WINTER24. We've got some recommendations for excellent bargains, but feel free to look at all the deals through the button below. You're going to want to complete your purchases as soon as possible though, as stocks may run out sooner than you expect.
