Skip to main content
  1. Home
  2. Fashion & Style

TGIF Shopping: Polo Experts Feldspar Brook Launches SoHo Flagship Store

By

Feldspar Brook has opened the doors to their first brick-and-mortar location, a brand-new flagship store in Manhattan’s SoHo district.

“Let’s be honest,” says Feldspar Brook’s Editor-In-Chief Robyn Roberts. “The construction process for your ‘first born,’ whether that’s a home or a business, is a rather painful one. Every new day at the site is just another opportunity to second guess those fixtures or that layout. But once it’s complete and the dust settles, things start to feel like home. The whole process has been surreal.”

Recommended Videos

Related: New Target x Todd Snyder Collab Celebrates Local Love

Feldspar Brook designs its polo shirts in the same place it was born, downtown Manhattan, taking its inspiration–and namesake–from the Feldspar Brook trickling stream in upstate New York. The idea to start the company came not only from passion, but a belief that the polo had not quite been mastered yet.

“The founders wanted to create something that wasn’t simply about a perfect shirt, they wanted compassion to resonate in everything Feldspar Brook put forth. We had the intellect along with the craftsmanship to design and manufacture ‘The Perfect Polo’ and what’s more, we were confident we could offer ours at a very competitive price.”

That price: $125.

The polos are made of pure, 100% Egyptian Pima cotton and are crafted through a process known as piece-dying (in which a continuous length of dry cloth is passed through a trough of hot dye solution). Perhaps best of all: Feldspar utilizes a controlled heating technique to pre-shrink the knits before the fabric is cut, thus each polo promises to retain a perfect shape through countless washes, resulting in almost 0% shrinkage over time.

“We aren’t about to sway someone to try chartreuse when all they wear is black or grey, unless they truly want to be swayed.”

If that’s the case, they have 27 colors (including banana creme and cool mint) with 29 additional colors and tones coming soon.

Visit Feldspar Brook’s newest flagship location at 80 Thompson Street or shop them online.

Evan Ross Katz
Evan Ross Katz
Former Digital Trends Contributor
Evan Ross Katz is a contributing writer for The Manual as well as the Managing Editor for​ ​NewNowNext. He also…
Doublet and Asics create the chicest cardboard-inspired sneaker around
Asics, Doublet release new shoe
pair of shoes from front from asics and doublet

Continuing its trend of going out of the norm, Asics is pairing up with Doublet to release a new version of the Gel-Kayano 20 you’ve never seen before. Inspired by a cardboard box, this new drop is all about celebrating mundane everyday items. Using materials and hues to recreate the feel of a box, this Gel-Kayano 20 is creative and practical. This design is ideal for those looking for a special item that can easily blend into your existing wardrobe. As with most of Asics’ recent collaborations, this shoe stays true to its classic silhouette and design, making it an easy grab for loyal fans. With the perfect amount of subtle hints, this new drop is fantastic for all styles and occasions. 
Doublet x Asics Gel-Kayano 20

Using an upper construction featuring the brand’s FLUIDFIT cage, the collaborative Gel-Kayano 20 has the perfect fit for all while donning a 2010-inspired aesthetic. Also featuring breathable mesh underlays and Asics’ GEL technology for the rear and forefoot, this shoe comes with all the technical components you love about the running brand. As an added measure for support and stability, this design comes equipped with a GUIDANCE TRUSSTIC system that will keep you on your feet all day. The duo also opted for a sand tonal hue and accents to resemble shipping tape for the perfect cardboard look. Now available via Doublet and Asics, the new sneaker retails for $225. Although many collaborative shoes have recently infused out-of-the-box designs, this Doublet x Asics Gel-Kayano 20 shoe proves you can still infuse style with sensible footwear. 

Read more
Municipal opens new flagship store in San Diego
Mark Wahlberg moves the headquarters of his fitness brand to San Diego
Municipal Store Opening

Mark Wahlberg has been one of Hollywood's most prominent and sought-after actors since he made waves in Boogie Nights. Since then, he has led comedies like Ted and The Other Guys and dramas like Four Brothers and The Departed. But he has been best known for being one of the top action stars in the business. From The Italian Job and Shooter to Lone Survivor and Mile 22, Wahlberg has proven himself to be one of the most capable in the game. A vital part of doing the job of an action star is getting in sensational shape. Now that he is seen as an incredibly fit leading man, he began helping others get in the same shape by launching a fitness brand. The new Municipal Flagship Store has a new home in San Diego and is bringing action star fitness to America's Finest City.
Bet on yourself

When Mark Wahlberg founded the brand in 2019 alongside Harry Arnett and Stephen Levinson, they brought fitness to the people of West Hollywood and globally online. The goal of Municipal has always been to offer the best clothing and shoes to people trying to be unstoppable all day long. The second store opening in Oceanside is bringing that goal to the southern part of the state along the beach. The store isn't just about clothing, shoes, and accessories. The new store will also feature a coffee shop for a post-workout pick-me-up, a haircut to ensure you look just as good above the neck as below, and a lounge to center yourself before and after the workout. With two stores under their belt, it is only a matter of time before they expand over more of the country.
Municipal

Read more
Flag & Anthem outfits country legend with Desert Son
Dierks Bentley still wears his collection on stage six years later
Dierks Bentley in Flag & Anthem flannel

There is a deep connection between country music lovers and other staples, like a good flannel, hats, tees, and the flag and national anthem. So when a country music star teams up with Flag & Anthem, it gets noticed. But most of the time, these collaborations are one-offs that fade out in a few months or a season. But the Flag & Anthem Desert Son collection with Dierks Bentley is still going strong six years later.

“Dierks’ lifestyle perfectly embodies our brand,” said Flag & Anthem co-founder Brad Gartman. “There is a strong synergy between his fans and our customers. We see Dierks and Desert Son as a natural integration with Flag & Anthem and look forward to a long partnership.” And a long partnership is what they got.
Perfect for the stage

Read more