Coffee has always had its origins story – Ethiopia, Colombia, Panama. But California was never part of that conversation, until now. Coffee leader, Blue Bottle, has just launched the California Frinj San Diego Gesha, a washed Gesha grown in San Diego and Santa Barbara counties in partnership with Frinj Coffee, the pioneering network behind California's emerging coffee movement. Gesha is widely regarded as one of the most prized varietals in specialty coffee, known for its delicate floral complexity and fruit-forward character – and this one delivers jasmine, peach, and strawberry in a cup.
Up until now, many coffee brands would shy away from growing specialty-grade coffee in California, as it requires years of experimentation and innovation. For the past two decades, Jay Ruskey, founder of Frinj Coffee, has helped pioneer California coffee product through continual experimentation with innovative growing practices, coffee varieties, and post-harvest processing. Now, this exciting new launch finally reflects that work. Cherries from two California farms were processed at Frinj's wet mill in Ventura, using carefully controlled fermentation to result in an exceptionally clean cup of coffee. This new variety showcases the signature floral aromatics and bright fruit character of the Gesha variety.
