Skip to main content

Quench Your Thirst for Premium Whiskey With Bulleit 10

There’s plenty going on with the resurgence of American whiskey. People are drinking it neat, on the rocks and in classic cocktails like The Manhattan and Old Fashioned. While we’re all too familiar with American staples like Jim Beam, Jack Daniels, Wild Turkey, and Maker’s Mark, but there are also a ton of younger labels out there, like Bulleit.

Bulleit began over 20 years ago when Tom Bulleit introduced Bulleit Bourbon. Two years ago, in 2011, Bulleit debuted Bulleit Rye, and since then the brand has been receiving wide acclaim from both whiskey novices and experts alike, becoming one of the fastest growing small-batch labels around.

Recommended Videos

This year, Bulleit unveiled Bulleit 10, the brand’s selected reserve. Smooth and rich in character, Bulleit 10 is full of oaky aromas with hints of vanilla and sweet, dried fruit and a long, smoky finish. To get the complex flavor profile, a limited number of Bulleit Bourbon in barrels made of charred American white oak were set aside to age for 10 years to see how it would evolve. The result was a 91.2 proof whiskey with a rust-like glow.

“I may be biased, but I think Bulleit Bourbon is incredible at its traditional age of five to eight years,” says Bulleit, “but it’s exciting to see what happened to a select number of barrels aged a little longer. The result was a special expression of our family’s bourbon that exceeded our expectations and we knew we had to bottle it and share it with our loyal fans.”

You better get a bottle before it runs out; this premium whiskey won’t be around forever. Just don’t drink it any other way than neat or on the rocks — Bulleit 10 isn’t made for mixing fancy cocktails. It’s best all by itself.

For more information, visit bulleitbourbon.com.

Ann Binlot
Former Digital Trends Contributor
Ann Binlot is a New York-based freelance writer who contributes to publications like The Economist, Wallpaper*, Monocle…
Reserva de la Familia by Jose Cuervo is launching its 2025 Collector’s Box
Reserva de la Familia is launching its 2025 Collector’s Box
Reserva de la Familia

For those unaware, 2025 is the thirtieth anniversary of Jose Cuervo’s Reserva de la Familia. To celebrate, the popular brand is releasing a 2025 collector’s box adorned with artwork from renowned Mexican contemporary artist Ana Segovia.
Reserva de la Familia 2025 Collector’s Box

Every year, Reserva de la Familia hires a new Mexican artist to design the artwork for the Extra Añejo collector’s box. This year, the piece that adorns the collector’s box is called “No Señorita, Esos Colores son Prohibidos,” and it features images of classic charrería attire in pastel to have drinkers reconsider the traditional colors, a major symbol of Mexican national identity.

Read more
15 STARS Fine Aged Bourbon launches Three Ports Expression
15 STARS' newest expression was matured in three types of port casks
15 STARS

15 STARS Fine Aged Bourbon is an award-winning whiskey brand launched in 2022 with the goal of releasing luxury blended whiskeys using its long-aged, rare whiskey stocks. Its newest release is a uniquely aged whiskey called 15 STARS Three Ports Fine-Aged Bourbon.
15 STARS Three Ports Fine-Aged Bourbon

This limited-edition whiskey is a blend of nine and fifteen-year-old Kentucky straight bourbons finished in tawny, white, and ruby port barrels.

Read more
Embrace the lychee with this green tea martini variation
Embrace this lesser-used ingredient for floral, fruity flavors
hung up on lychees cocktail image 20250304 114901 355

Spring time is fruit time for your cocktails, but if you're feeling adventurous then you can expand your drinks arsenal beyond the usual suspects of citrus fruits, berries, and pineapple. While we love those flavors, there are many other fruits in the world which are fun to experiment with -- as this recipe shows.

The drink prominently features lychee, a popular Southeast Asian fruit that's not often seen in cocktails in the US, and which has a delicate, almost floral flavor as well as lot of juicy fruitiness. It's a little similar to rose or grape, but with a citrusy quality as well.

Read more