Macklemore and Columbia Sportswear Team Up for New Mt. Rainier Tribute Video

By Geoff Nudelman Published February 2, 2017

Macklemore and Columbia — Image used with permission by copyright holder

Macklemore is as synonymous with Seattle music as any artist these days.

Image used with permission by copyright holder

The Pacific Northwest rapper is back with a second video in a collaboration series with outfitter Columbia Sportswear. The project brings together two of the biggest names (across any industry) in the region to illustrate the value of resetting and heading to the outdoors.

Image used with permission by copyright holder

The latest video follows Macklemore as he treks into the Mt. Rainier wilderness and offers his take on everything from his connection to the outdoors to struggling with addiction and the toils of touring life. “Mt Rainier symbolizes home…it has an epicness to it. It gives you a chance to feel small; it gives you a chance to put things in perspective,” he says.

Image used with permission by copyright holder

He goes on to discuss the importance of balance in unplugging and it improves life at home and in the music business. “It always takes me a minute to get into the outdoors–to kind of unplug, realize I have no service, and then a half an hour into it I see the trees and it’s like whoa,” Macklemore said, reflecting the feelings that most people can identify with when finally getting out of the city and back into nature.

Macklemore Eco — Image used with permission by copyright holder

The first video in the series highlighted the impact that PFCs (a common material in outdoor gear) have on the environment in conjunction with the launch of a new eco-friendly jacket last December.

Recommended Videos

Even if Macklemore isn’t your thing, everyone can get behind protecting and honoring the natural landscape that surrounds and supports us.

You can see the video here.

Former Digital Trends Contributor

Geoff is a former contributor to The Manual. He's a native Oregonian who’s always up for a good challenge and a great hike…

Outdoors

How to plan your Glacier National Park visit for 2025: Reservation deadlines and key rules

Here's what Glacier National Park's new reservation system will mean for you in 2025

Hiking Glacier National Park in Montana.

Glacier National Park is one of the most gorgeous ones in the United States, so it's not a surprise that it saw almost three million visitors in 2023. Visitors can't get enough of Going-to-the-Sun Road, Lake McDonald, and the many lakes and glaciers in the area — the best time to visit Glacier National Park is often the busiest time. Because of the congestion in recent years, the National Park Service had previously enacted a reservation system for entry to the park as part of a pilot program. The National Park Service recently revealed this will continue in 2025, including timed entry reservations for the west side of Going-to-the-Sun Road and the North Fork — here's what you need to know.
Here's how it will look like going into 2025
Going-to-the-Sun Road, Glacier National Park Tevin Trinh via Unsplash / Unsplash
West Entrance: Going-to-the-Sun Road

Reservations required: 7 a.m. – 3 p.m., June 13 – September 28.
Applies to travel beyond Apgar Village.
Entry without a reservation: Before 7 a.m. or after 3 p.m.
Exceptions: Visitors with lodging, camping, or certain commercial reservations (originating beyond Apgar checkpoint) will be allowed entry.

Outdoors

How to plan a day hike: Essential tips for beginners

Day hikes aren't hard to plan; just follow these steps

Man wearing yellow jacket and backpack hiking or rucking in forest or woods with tall trees

Day hikes are one of America's most treasured pastimes, and with some of the most amazing sights for hiking on the globe, it's easy to see why. Nothing beats the fresh air and the invigorating exercise, and the best part is that you can go on these adventures pretty spontaneously. While day hikes require minimal planning, there are still a few things you should bring together before you go.

In this guide on how to plan for a day hike, you'll find essential tips for mapping out your route, packing the right gear, staying nourished, and ensuring your safety on the trail. Follow these steps, and you'll be ready for a successful day hike.
Get the route right

Outdoors

Insulating your tent for winter camping isn’t as hard as you think

Insulating your tent for winter camping isn't as hard as you think

Woman with a headlamp camping in a winter tent surrounded by snow.

When temperatures drop, and the wind starts howling, heat loss while winter camping can quickly turn a cozy night into a frosty one. The secret to keeping your tent warm isn't about getting the most high-tech gear. Actually, it lies in understanding how heat escapes. From the cold ground beneath you to the sneaky drafts around your tent, each type of heat loss plays a role in how well your tent holds onto warmth. In this article, we'll explore the various ways that heat can sneak away from your tent, as well as how to insulate a tent for winter camping.
Types of heat loss while winter camping and how to avoid them

There are several ways your body and tent lose heat: conduction, convection, radiation, and evaporation. Here's how to avoid all four:
Ways to avoid heat loss due to conduction
Conduction occurs when heat is transferred from your body to colder surfaces, like the ground. To prevent heat loss through conduction, focus on insulating surfaces that come into direct contact with your body.